Feb. 6-8 2013 – CICG, Geneva, Switzerland

Gamification: why badge collection is not enough and what to do instead

Fri, Feb. 08 2013 - 09:00
Room 12 (level 2)

Gamification is a current high trend and a buzzword that covers different definitions. In the early years, Gamification was represented by gaining points or badge to existing activities to make them more motivating. But now the field grows to maturity and is the use of other game mechanics.


During this workshop, we will explore why badges are not so powerful to motivate people, and what has to be learned from video games and motivation theory to understand why people play. Finally, we will use the knowledge to brainstorm some gamification design ideas.